Management, Marketing,
and Entrepreneurship

Management

About the Department

Diversity is the Hallmark of the Department of Management, Marketing, and Entrepreneurship.

The Department was formed in 1990 with the merger of the Department of Business Administration and the Department of Operations Research.

A Chair in Management is held by Professor Robert T. Hamilton, and a Chair in Marketing and Tourism is held by Professor C. Michael Hall.

The Department teaches at undergraduate and all postgraduate levels. We offer the academic study of a variety of disciplines which can also be labelled commerce or business. The present complement of 28 teaching staff offers a wide variety of specialist subject area including:

Strategy and International Business

  • Entrepreneurship
  • Strategic Management
  • International Business
  • Business Ethics

Human Resources and Organisational Behaviour (HR/OB)

  • Organisational Leadership and Development
  • Organisational Behaviour
  • Organisation Theory
  • Organisation Change

Management Science OM/OR

  • Management Science/Manufacturing and Operations Management
  • Management Science/Operations Research, Statistics

Marketing

  • Marketing Management
  • Marketing Research
  • Advertising
  • Retailing

This variety of subject areas makes possible an interdisciplinary approach to business education.

The Philosophy of the Department

The Department offers mainstream courses dealing with the fundamental ideas of a subject area rather than courses that have a specific application. Our aim is to give students the ideas with which they can analyse particular applications. For example, by offering courses on services marketing, students can apply the concepts to any number of services such as tourism, local government or engineering.

Our staff and students engage in relevant scholarship. Relevant scholarship can be seen as a nexus between scholarship which is theoretical, and relevancy which is practical. These two components are incorporated in both departmental research and teaching.

The Department of Management, Marketing, and Entrepreneurship is located in K Block, Ilam Apartments, Homestead Lane. The College reception area for all student enquiries is located on the ground floor, K145. The Head of Department and Departmental Administrators are located in K149 (first floor).